Ashbourne Lodge, Hazyview
Logo Design • Corporate Stationery • Website
Any project that gets us out of the office and on an adventure across South Africa is a project that we welcome with arms wide open! When we received the email in our inbox to quote for the redevelopment of the Ashbourne Lodge website, we couldn’t resist taking up Rob and Dawne Topham, owners of the lodge up on their request. We sat with Rob in a cafe in Ballito when he was in town for the weekend to chat about the project and quickly realised that Ashbourne was not just in need of a new website, but a new brand image as well. Rob invited us to drive up to the lodge, situated a stone’s-throw away from the Kruger National Park so that our team could breathe in the Ashbourne air and be inspired by the gorgeous lodge and it’s natural surroundings in order to draw inspiration for the project set before us. We were treated like kings during our stay and lapped up the stunning Hazyview sights and sounds before making our way back down to the coast to start bringing the new branding and website to life.
OUR TEAM WORKED ON
HTML Email signatures
Web Design & Development
The Finished Product
When conceptualising the new logo for Ashbourne Lodge, we were given free reign to let our creativity run wild and so we knew that we wanted a logo emblem that would be delicate, detailed and in one glance sum up the beautiful surroundings that the lodge is set within. We put pen to paper, or should we say digital pen to digital drawing tablet to create the logo by hand. In the end, it was our Acacia Tree illustration that won the client’s affections and became the new logo for Ashbourne Lodge. We then began to simultaneously work on translating this logo into corporate stationery as well as the design for the lodge’s new website. The site was to feature a visual overview of the lodge as well as the opportunity to book your stay online via the website. In the end we crafted a simple yet striking site for Ashbourne that is both user friendly and easy on the eye.
A big thank you to the ever-hospitable owners of Ashbourne Lodge, Rob and Dawne Topham.